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Together, we co-create a winning, value-driven strategy

How We Help Our Clients

The COVID19 pandemic has changed the way of life for many of us. Many businesses have pivoted or are looking to pivot to new areas or business models to keep abreast.


As we are at the cusp of a pandemic recovery, you must be looking at ways to capture this wave of growth for your business but not quite yet ready to engage a strategic planner, business analyst or get a consultant. If so, we have just the right solution for you!

A complete solution that uncovers your 3Cs - Company, Customer, Competitor, to derive your winning strategy!

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Market Research

Understanding your competition

  • Reveal Market Size and Competition,

  • Determine Market Positioning

  • Pricing Segmentation

Interviews w/ Stakeholders

Understanding your company

  • Strengths and weaknesses

  • Past, present and future

Consumer Survey

Understanding your customers

  • Map out customer purchase journey

  • Reveal brand positioning

  • Generate new customer leads

Strategy Workshop

Diagnosis and Action plan: 

  • Define Strategic Goals (Long & Short)

  • Define Competitive Edge

  • Define Market positioning, Products, Pricing, Sales & Marketing Channels

  • Action Plan & Monitoring Progress

Strategy as a Service  (StraaS) is all about co-creating a winning, value-driven strategy. You bring the expertise and knowledge of your organization, people and markets. We bring our expertise, technology and knowledge of data analysis, strategy design, consumer insights, business model innovation, engagement, and communication.


Together, we design a dynamic and action-oriented framework that is data-driven and moves your people and the needle of your business towards realizing its vision.

Our Offerings

Eligible clients that qualify for the Enterprise Development Grant (EDG) can receive up to 80% support of qualified costs.

*We provide assistance in the application of the grants but cannot guarantee the success of the application.

From S$69,500


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Compared to conventional methods:

Cost of

KHI's Strategy as a service

From S$9,750


Cost of

Market Research


(Based on GEBIZ samples of similar scopes)



Business Strategist


Annual Salary

What our clients say:

They are professional, very knowledgeable and extremely value for money. It’s like McKinsey and BCG at a fraction of the cost.

For companies ready to take your business to the next level,  I strongly suggest you look for KEYHOLE INSIGHTS.

We now have a clear strategy. The team knows how to implement the ideas  systematically. Their performance has been perfect.

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Our Impact

A digital retail strategy helps a brand enter a new market

An established brand in China (Taiwan) with more than 45 years of expertise, was ready to expand beyond their shores to Southeast Asia. They needed a new strategy to guide their way in this new market. One of their product was ranked first in product category ranking in an online marketplace. 

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Top in Singapore Award (150x150)