DIGTAL MANAGEMENT ASSOCIATE - 

Digital Marketing Specialist

Position Available

Core responsibilities:

  • Plan, manage and execute digital marketing plan that includes (but not limited to) creative campaigns, social media management, analytics and advertising campaigns.

  • Maintain social media channels (FB, Twitter, IG, Tik Tok, LinkedIn etc) to engage and grow social media engagement and following.

  • Serve as advisor to clients in digital marketing solutions with analysis of reports in consultation with support teams.

  • Developing concepts, graphics and layouts for product illustrations, company logos and websites.

  • Ensure graphic solutions are optimized for integration, usability and sustainability

  • Grow overall sales by optimising the online user journey through online marketing campaigns, email marketing, and social media.

  • Conduct market research, surveys and analysis for business growth.

  • Analytics: Capture and analyse the appropriate data/metrics, insights, and best practices on social and email marketing channels.

  • Work closely with content marketing team to brainstorm, A/B test, and execute social and email content strategies.

Qualities: 

  • Well-organized and has strong attention to details.

  • Team player with great interpersonal skills. Excellent written and oral communication skills; proven presentation and client liaison skills will be an advantage.

  • Strong analytical skills and data-driven thinking; proactive in exploring and recommending improvements at all times.

  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.

  • Able to work under pressure to meet tight deadlines.

  • Able to lead and motivate team-mates and remote workers/partners.

  • Proven experience with digital marketing techniques such as search engine optimization, content marketing, social media, video, email marketing, links building, website analytics, A/B testing

  • Proficiency with Excel (Pivot Table, Filter, Formulas)

  • Design skills (e.g. proficiency in Adobe Photoshop, Illustrator, InDesign)

Minimum requirements:

  • Diploma/Degree in Marketing, Mass Communications, Business Administration/Management or relevant industry/technical qualification in business, marketing, communications, or related field; or an equivalent combination of education and experience.

  • Fresh graduates or individuals with non-relevant working experience but open to learn with a can-do attitude can apply. Mentoring will be provided.

  • Ideally 3 to 4 years of relevant hands-on experience developing, editing, testing, and iterating digital marketing campaigns and initiatives.

  • Include portfolio, website, or other samples of work.

KeyHole Insights

67 Ayer Rajah Crescent, #02-10/17,
Singapore 139950

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